Job Purpose
The Account Manager - Public Relations & Events Management will lead the development and execution of strategic communications and high-impact events for client accounts across East Africa. This role is responsible for building strong client relationships, delivering compelling narratives, securing media coverage, and executing events that drive brand visibility, stakeholder engagement, and business outcomes.
Key Responsibilities
Strategic Communications
Develop and implement integrated communications strategies aligned with client objectives
Ensure consistent messaging across markets within East Africa
Content Development & Storytelling
Write and edit high-quality press releases, speeches, briefs, and reports
Translate complex technical or business concepts into clear, compelling narratives
Media Relations
Build and maintain strong relationships with journalists, media houses, bloggers, and industry platforms
Identify media opportunities and secure impactful coverage across the region
Events Management
Plan and execute executive roundtables, stakeholder forums, conferences, and high-level engagements
Manage end-to-end event delivery, including logistics, stakeholder coordination, and on-site execution
Digital & Social Media Integration
Collaborate with digital teams to amplify PR campaigns and event messaging across relevant platforms
Support content alignment across traditional and digital channels
Lead Generation Support
Work closely with outreach and business development teams to align communications and events with revenue objectives
Ensure events and campaigns contribute to pipeline development
Client Account Management
Serve as the primary point of contact for assigned clients
Manage client relationships, expectations, reporting, and overall account performance
Ensure timely and high-quality delivery of all client work
Requirements
Education
Bachelor's degree in Communications, Public Relations, Marketing, Journalism, or a related field
Experience
Minimum 5+ years of post-graduate experience in PR, communications, events management, or account management
Experience working across multiple markets within East Africa is an advantage
Experience in using AI tools to analyse data and generate reports
Core Expertise
Proven track record in media relations and securing high-quality coverage
Strong writing and editing skills across multiple formats (press releases, speeches, reports, etc.)
Demonstrated experience in planning and executing high-level professional events
Solid understanding of social media as a communications and amplification tool
Experience in B2B sectors, particularly technology and/or energy, is preferred