Brand Manager at Immaculate Heart of Mary Specialist Hospital

IHM Specialist Hospital, Nkpor is seeking a dynamic, creative, and results-driven Brand Manager to join our team.
We are looking for a strategic marketing professional who can strengthen our brand presence, drive patient engagement, and ensure that the IHM Specialist Hospital brand is consistently represented across all platforms.


Key Responsibilities


Develop and execute effective brand and marketing strategies.
Manage and strengthen the hospital's brand identity and public image.
Develop engaging content and campaigns across digital and traditional channels.
Manage the hospital's social media presence and digital marketing activities.
Coordinate promotional campaigns, events, partnerships, and community engagement initiatives.
Monitor market trends, patient needs, and competitor activities.
Track campaign performance and provide regular reports and insights.
Work closely with clinical and administrative teams to ensure consistent brand communication.


Requirements


Bachelor's degree in related field.
Proven experience in brand management, marketing, communications, or a related role.
Strong understanding of digital marketing and social media.
Excellent communication, creativity, organizational, and analytical skills.
Ability to develop and execute marketing campaigns from concept to completion.