Role Purpose:
Drive sell-in and sell-through in assigned channels, ensuring optimal merchandising and promotional presence.
Build and grow relationships with organizations to drive product adoption and sales
Key Responsibilities:
Secure listings with key outlets in assigned channels
Prospect and onboard partners as bulk purchase clients.
Negotiate in-store promotions and premium placement.
Ensure merchandising standards are met.
Track sell-in and sell-through performance, ensuring adequate supply and reporting weekly/monthly.
Build strong relationships with retail buyers
Develop tailored partnership packages (e.g., learning programs, faith-based tie-ins).
Manage event activations in these communities/ outlets.
Track bulk sales revenue and engagement impact.
Set up, optimize, and maintain product listings across all assigned platforms.
Manage inventory and coordinate fulfilment with logistics partners.
Track competitor activity and marketplace trends to adjust strategy.
Work with the Content Manager to ensure listings are visually compelling and aligned with brand guidelines.
Required Skills & Experience:
2-4 years in retail account management or sales.
Strong negotiation and in-store execution skills.
Experience in B2B sales or community engagement.
Strong presentation and relationship-building skills.
KPIs:
Retail sales target achievement.
Compliance with merchandising standards.
On-time promotional execution.
Number of active partners.
Sales volume per partner.
Retention and re-order rates.