Job Description
Writing and distributing corporate communication materials, advising management on publicity activities and serving as the company's point of contact with the media.
Performing market research and analysing the company's audience
Working with management to create and plan public relations strategies and campaigns to enhance brand image and voice
Writing publicity content such as press releases, newsletters, speeches, website copy and leaflets
Creating and maintaining a robust relationship with the media to promote the company's image
Coordinating promotional events and attending news conferences, press launches and exhibitions
Monitoring and responding to feedback from the media and the public about the organisation on traditional and digital channels
Recording media coverage and measuring impact of publicity campaigns on audience engagement
Developing and disseminating public relations materials that increase visibility among stakeholders and statutory bodies
Ensuring that digital marketing content aligns with the company's brand identity and message
Experience
Minimum 3 years of writing and editorial experience with Communications or PR Agency
Bachelor's degree in Communications or related field
Skills
Outstanding written and oral communications skills
Proficient in MS Office and various social media applications
Knowledge in social media strategies and best industry practices
Creative, innovative, and detail-oriented
Graphic design skills a plus
Excellent work ethic