Job Description :
Content Creation: Write articles, blogs, social media posts, scripts, emails, e-books, and create graphics/videos.
Strategy & Planning: Develop content calendars and strategies aligned with marketing goals, research industry topics, and identify trends.
SEO Optimization: Implement SEO best practices to increase online visibility and organic traffic.
Editing & Publishing: Prepare drafts, manage digital publishing platforms, and ensure high-quality, consistent output.
Collaboration: Work with marketing, design, and other teams to maintain cohesive branding and campaigns.
Performance Monitoring: Analyze content metrics (engagement, traffic) to refine strategies and inform future content.
Audience Engagement: Understand the target audience, build community, and respond to feedback.
Essential Skills & Qualifications:
Creativity & Storytelling: Ability to craft unique, compelling narratives.
Digital Proficiency: Expertise in digital publishing, social media, and relevant software.
Research Skills: Curiosity to find valuable, relevant topics.
Adaptability: Stay current with trends and platform changes.
Communication: Strong writing, editing, and visual communication skills.
Analytical Thinking: Use data to improve content performance.