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Content Writer Marketing

Xapo Bank
Full-time
Remote
Worldwide
Work from anywhere, impact everywhereDiversity is at the heart of who we are at Xapo Bank. We’re a fully distributed team of over 180 Xapiens that work remotely from 40+ countries around the world.Our beginning: A world that enjoys economic freedom and wealth protection, no matter where you live or who is running your country.To achieve that, we search the world for the best people for the job. We work hard, think globally, and inspire each other to learn and grow. We are committed to changing the way things are done.Risk is inherent in all of our business activities and managing risk well is the responsibility of every Xapien. Sound risk management enables us to serve our customers and deliver value for our shareholders, and helps make Xapo a great place to work.Although we are headquartered in Gibraltar, this is a full time, 100% remote positionWork from anywhere!Position overviewThe Content Writer, reporting into the VP of Marketing, will play a crucial role in developing and executing Xapo Bank’s content strategy to drive brand awareness, engagement, and ultimately, conversions.Responsibilities:- Develop and implement a comprehensive content marketing strategy that aligns with the company’s growth objectives and brand positioning.- Lead SEO efforts to increase visibility and organic search rankings, collaborating closely with web developers.- Manage content production across various formats including blogs, white papers, video, and social media, ensuring all content is on-brand, consistent in terms of style, quality, and tone of voice, and optimized for search and user experience.