Job Purpose
To drive sales and market penetration of rendered poultry by-products processed into high-protein meals used in fish feed and animal nutrition, by identifying new business opportunities, managing customer relationships, and achieving revenue targets.
Key Responsibilities
Sales & Business Development:
Identify and develop new business opportunities across feed mills, fish farms, and agro-allied businesses.
Achieve assigned sales targets and contribute to overall revenue growth.
Develop and execute sales strategies to expand market share.
Conduct market research to understand customer needs, pricing trends, and competitor activities.
Customer Relationship Management:
Build and maintain strong relationships with existing and prospective clients.
Provide product information and guidance on the application of poultry meal in feed production.
Handle customer inquiries, complaints, and feedback promptly and professionally.
Ensure high levels of customer satisfaction and retention.
Product Knowledge & Technical Sales:
Develop strong knowledge of rendered poultry products (e.g., poultry meal, protein meals) and their applications in fish feed and animal nutrition.
Educate customers on product quality, benefits, and usage.
Work closely with production and quality teams to ensure product specifications meet customer requirements.
Order Management & Coordination
Manage the full sales cycle from prospecting to order closure and delivery.
Coordinate with logistics and operations teams to ensure timely order fulfilment.
Monitor product availability and align sales activities accordingly.
Reporting & Administration:
Prepare regular sales reports, forecasts, and performance updates.
Maintain accurate records of customer interactions, sales pipeline, and transactions.
Provide insights and recommendations to improve sales performance and market penetration.
Qualifications & Experience
Bachelor's degree in Marketing, Business Administration, Agriculture, Animal Science, or related field.
Minimum of 2 - 5 years' experience in B2B sales, preferably within agro-allied, feed mill, or FMCG sectors.
Experience selling feed ingredients or agricultural by-products is an added advantage.
Skills & Competencies:
Strong sales, negotiation, and closing skills
Good understanding of feed ingredients and animal nutrition products
Excellent communication and interpersonal skills
Strong relationship management and customer engagement skills
Result-oriented with strong business acumen
Proficiency in Microsoft Office tools
Ability to work independently and as part of a team.