Job Summary
We are seeking a results-driven Digital Marketer to plan, execute, and optimize digital marketing campaigns across multiple online platforms.
The ideal candidate will drive brand awareness, engagement, and conversions through data-driven strategies while collaborating closely with internal teams
Key Responsibilities
Develop, execute, and optimize digital marketing campaigns including SEO, SEM, social media, email marketing, and paid advertising.
Manage and improve paid advertising campaigns across platforms such as Google Ads, Meta Ads, and LinkedIn Ads.
Monitor campaign performance, analyze data, and provide reports with actionable insights to improve ROI
Collaborate with content creators to plan, create, and schedule engaging content across social media, blogs, and newsletters.
Work closely with internal teams (design, sales, and product) to ensure digital strategies align with overall business goals
Use analytics tools such as Google Analytics and social media insights to track performance and refine strategies.
Stay up to date with digital marketing trends, tools, and best practices, and make informed recommendations.
Qualification and Experience
Bachelor's Degree in Marketing, Communications, Business, or a related field (preferred) with 1 - 2 years of relevant work experience in digital marketing or a similar role.
Required Skills & Competencies:
Campaign management (Google Ads, Meta Ads, LinkedIn Ads)
Strong understanding of SEO and SEM fundamentals
Social media strategy and analytics
Content creation and editing skills
Email marketing and automation
Data interpretation and reporting
Ability to collaborate effectively with creative and product teams