The Digital Marketing Assistant will be responsible for creating, managing, and executing digital content across social media platforms, supporting online marketing campaigns, and driving organic engagement and lead generation.
Key Responsibilities
Create engaging content for social media platforms (LinkedIn, Facebook, Instagram, TikTok, X)
Design professional graphics and marketing materials aligned with brand guidelines
Schedule and manage content calendars across social media platforms
Grow followers, engagement, and reach organically
Support Google Marketing activities (Google Ads, SEO basics, analytics tracking)
Monitor social media performance and prepare simple performance reports
Support website updates and job advert postings
Ensure brand consistency across all digital platforms
Requirements
Diploma or Bachelor's Degree in Marketing, Digital Marketing, Communications, or a related field
Proven experience in digital marketing or social media management
Strong graphic design skills (Canva, Adobe Suite or similar tools)
Experience with Google Marketing tools (Google Ads, Google Analytics)
Strong understanding of social media platforms and trends
Excellent written and verbal communication skills
Ability to work independently with minimal supervision
Strong organisational and time management skills
Key Competencies
Creativity and attention to detail
Results-driven mindset
Ability to multitask and meet deadlines
Strong understanding of branding and visual consistency
Proactive and willing to learn