Responsibilities
Marketing:
Planning and carrying out marketing activities to agreed budgets and sales volumes
Market company's products i.e. vaults, tombstones, refurbishments, hall rental. etc through various platforms to clients
Carry out market research, and customer surveys
Schedule hall events and bookings/reservations that are devoid of time clash.
Follow up with clients in ensuring that all burial documents are complete.
Community Engagement:
Handle/Follow up on client's enquiry/complaint and provide appropriate solutions and alternatives within the time limits
Respond to comments, messages, and inquiries promptly and professionally.
Foster online relationships with followers, clients, and influencers.
Operational functions:
Follow up with Account Dept. on the issuance of invoice and receipts to clients.
Allocate vaults to the buying client after fulfilling all necessary requirements.
Engage in all burials and memorials.
Social Media Strategy and Marketing:
Take pictures during events for content creation
Develop and execute a comprehensive social media strategy aligned with company goals.
Manage and maintain all social media accounts (e.g., Facebook, Instagram, LinkedIn, Twitter, TikTok).
Monitor and analyze social media performance metrics, providing regular reports and insights.
Plan, create, and schedule high-quality, engaging content, including text, images, videos, and graphics.
Stay updated on trends to create relevant and shareable content.
Collaborate internally with other units to ensure consistent branding and messaging.
Monitor online reviews and address feedback constructively.
Campaigns and Collaboration:
Plan and execute social media campaigns, contests, and promotions.
Adheres to all company policies, procedures and business ethics
Report to the General Manager.
Requirements
Bachelor's Degree in Business Administration, Marketing, Communication or related fields.
At least 3 years working experience in a similar position
Demonstrable experience in Marketing/customer service in an environment requiring tact, judgment and discretion in handling client's complaints and/or requests
Strong understanding of various social media platforms and their best practices.
Proficiency in graphic design tools (e.g., Canva, Adobe Creative Suite) and video editing software.
Excellent written and verbal communication skills.
Excellent communication skills.