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Field Marketing Officer at Nita E-Clinic
Nita E-Clinic
September 05, 2026
Full-time
On-site
Job Summary
The Field Marketing Officer will be responsible for physical marketing, customer acquisition, lead generation, business development, and relationship management.
The successful candidate will spend a significant portion of their time in the field, visiting and engaging potential customers, healthcare facilities, pharmacies, laboratories, hospitals, corporate organizations, schools, estates, and other relevant institutions.
The ideal candidate should be confident communicating healthcare services, comfortable approaching new prospects, and capable of converting opportunities into customers and partnerships.
Key Responsibilities
Field Marketing & Customer Acquisition
Conduct physical marketing and promotional activities within Ikeja and surrounding areas.
Visit hospitals, clinics, laboratories, pharmacies, healthcare facilities, and other potential partners.
Identify and generate new leads and business opportunities.
Introduce and promote Nita E-Clinic's healthcare services to individuals and organizations.
Conduct presentations and explain our services and benefits to prospective customers.
Identify corporate organizations, schools, estates, and institutions that may require healthcare services.
Follow up with prospects and convert qualified leads into customers.
Distribute approved marketing materials when necessary.
Business Development & Partnerships
Build and maintain professional relationships with healthcare professionals and organizations.
Identify and pursue partnership opportunities with hospitals, clinics, pharmacies, laboratories, businesses, schools, and other institutions.
Support the growth of Nita E-Clinic's customer base and referral network.
Identify new market opportunities within the healthcare sector.
Maintain an up-to-date database of prospects, leads, clients, and partnerships.
Customer Engagement
Educate prospective customers about Nita E-Clinic's healthcare services.
Respond professionally to customer enquiries within the scope of the role.
Build positive relationships with existing and prospective customers.
Collect customer feedback and relevant market information.
Follow up with leads and maintain regular communication with prospects.
Market Research & Reporting
Monitor market activities and identify new business opportunities.
Conduct basic market and competitor research.
Provide feedback and recommendations based on field activities.
Maintain accurate records of visits, meetings, leads, prospects, and conversions.
Submit daily, weekly, and monthly activity reports.
Requirements & Qualifications:
Educational Qualification
Bachelor's Degree or HND in:
Biological Sciences
Medical Sciences
Healthcare-related disciplines or another closely related field
Experience:
1 - 2 years of experience in field marketing, healthcare marketing, medical sales, pharmaceutical sales, healthcare business development, customer acquisition, or a related role.
Previous experience in a hospital, clinic, laboratory, pharmacy, pharmaceutical company, or other healthcare organization is an added advantage.
Candidate must reside in Ikeja and it's environ
Required Skills & Competencies:
Good understanding of healthcare and biological science concepts.
Excellent verbal and written communication skills.
Strong interpersonal and relationship-building skills.
Confidence approaching and engaging new prospects.
Strong field marketing and lead-generation abilities.
Customer acquisition and business development skills.
Strong presentation, negotiation, and persuasion skills.
Ability to work independently and meet assigned targets.
Good knowledge of Ikeja and surrounding areas.
Good reporting and documentation skills.
Proficiency in Microsoft Office and Google Workspace is an advantage.
Key Performance Indicators (KPIs)
Performance will be assessed based on:
Number of qualified prospects and leads generated.
Number of potential clients and healthcare facilities visited.
Number of new customers acquired.
Number of partnerships and referral relationships established.
Lead conversion rate.
Achievement of monthly marketing and customer acquisition targets.
Quality and timeliness of activity reports.
Overall contribution to Nita E-Clinic's growth.
The Field Marketing Officer will be responsible for physical marketing, customer acquisition, lead generation, business development, and relationship management.
The successful candidate will spend a significant portion of their time in the field, visiting and engaging potential customers, healthcare facilities, pharmacies, laboratories, hospitals, corporate organizations, schools, estates, and other relevant institutions.
The ideal candidate should be confident communicating healthcare services, comfortable approaching new prospects, and capable of converting opportunities into customers and partnerships.
Key Responsibilities
Field Marketing & Customer Acquisition
Conduct physical marketing and promotional activities within Ikeja and surrounding areas.
Visit hospitals, clinics, laboratories, pharmacies, healthcare facilities, and other potential partners.
Identify and generate new leads and business opportunities.
Introduce and promote Nita E-Clinic's healthcare services to individuals and organizations.
Conduct presentations and explain our services and benefits to prospective customers.
Identify corporate organizations, schools, estates, and institutions that may require healthcare services.
Follow up with prospects and convert qualified leads into customers.
Distribute approved marketing materials when necessary.
Business Development & Partnerships
Build and maintain professional relationships with healthcare professionals and organizations.
Identify and pursue partnership opportunities with hospitals, clinics, pharmacies, laboratories, businesses, schools, and other institutions.
Support the growth of Nita E-Clinic's customer base and referral network.
Identify new market opportunities within the healthcare sector.
Maintain an up-to-date database of prospects, leads, clients, and partnerships.
Customer Engagement
Educate prospective customers about Nita E-Clinic's healthcare services.
Respond professionally to customer enquiries within the scope of the role.
Build positive relationships with existing and prospective customers.
Collect customer feedback and relevant market information.
Follow up with leads and maintain regular communication with prospects.
Market Research & Reporting
Monitor market activities and identify new business opportunities.
Conduct basic market and competitor research.
Provide feedback and recommendations based on field activities.
Maintain accurate records of visits, meetings, leads, prospects, and conversions.
Submit daily, weekly, and monthly activity reports.
Requirements & Qualifications:
Educational Qualification
Bachelor's Degree or HND in:
Biological Sciences
Medical Sciences
Healthcare-related disciplines or another closely related field
Experience:
1 - 2 years of experience in field marketing, healthcare marketing, medical sales, pharmaceutical sales, healthcare business development, customer acquisition, or a related role.
Previous experience in a hospital, clinic, laboratory, pharmacy, pharmaceutical company, or other healthcare organization is an added advantage.
Candidate must reside in Ikeja and it's environ
Required Skills & Competencies:
Good understanding of healthcare and biological science concepts.
Excellent verbal and written communication skills.
Strong interpersonal and relationship-building skills.
Confidence approaching and engaging new prospects.
Strong field marketing and lead-generation abilities.
Customer acquisition and business development skills.
Strong presentation, negotiation, and persuasion skills.
Ability to work independently and meet assigned targets.
Good knowledge of Ikeja and surrounding areas.
Good reporting and documentation skills.
Proficiency in Microsoft Office and Google Workspace is an advantage.
Key Performance Indicators (KPIs)
Performance will be assessed based on:
Number of qualified prospects and leads generated.
Number of potential clients and healthcare facilities visited.
Number of new customers acquired.
Number of partnerships and referral relationships established.
Lead conversion rate.
Achievement of monthly marketing and customer acquisition targets.
Quality and timeliness of activity reports.
Overall contribution to Nita E-Clinic's growth.