Growth Marketing Manager (B2B SaaS – Insurance & HR Technology) at Dijix Global Solutions

We are looking for a highly driven and hands on Growth Marketing Manager to help grow awareness, generate qualified leads, and drive customer acquisition for our Insurance SaaS and HR SaaS products.

Job Summary

The Growth Marketing Manager will be responsible for driving lead generation, brand visibility, customer acquisition, and digital engagement across multiple channels.

The ideal candidate is creative, execution-focused, and comfortable wearing multiple hats including content creation, social media management, LinkedIn outreach, campaign execution, and partnership development.

This role requires someone who can think strategically while also executing daily marketing activities independently.

Key Responsibilities

Lead Generation & Customer Acquisition


Develop and execute growth marketing strategies to generate qualified leads
Identify and engage potential clients through LinkedIn, email outreach, and other digital channels
Build and manage outbound prospecting campaigns
Schedule product demos and support the sales pipeline
Research target industries, companies, and decision-makers


Content & Social Media Marketing


Create engaging content for LinkedIn, X (Twitter), Instagram, and other platforms
Design and publish social media posts, carousels, short videos, and marketing campaigns
Promote product features, customer success stories, and industry insights
Maintain a consistent and professional brand voice


Brand Growth & Market Positioning


Help position the company as a leading provider of Insurance and HR technology solutions
Increase online visibility and audience engagement
Support product launches, webinars, and promotional campaigns
Monitor competitor activity and market trends


Campaign Management & Analytics


Track campaign performance and marketing KPIs
Analyze lead generation performance and conversion metrics
Optimize campaigns based on performance data
Manage CRM and lead tracking processes
Prepare periodic growth and marketing reports


Required Skills & Experience


At least 1 year experience in growth marketing, digital marketing, or B2B SaaS marketing
Experience generating leads through LinkedIn and outbound marketing
Strong content creation and copywriting skills
Experience managing social media platforms professionally
Familiarity with CRM tools and email marketing platforms
Excellent communication and relationship-building skills
Self-motivated and able to work independently