Media Sales - Senior Account Manager Programmatic at MultiChoice

Key Performance Objectives

Tasks

Programmatic Revenue Growth (SA & ESA)


Manage and grow the programmatic CTV revenue line for the designated market.
Develop and close PMP, Preferred Deal, and Programmatic Guaranteed deal structures with top-tier agency trading desks and independent DSP buyers.
Build and manage a programmatic pipeline; report weekly on deal status, CPM performance, fill contribution, and revenue against target.
Drive incremental programmatic spend from existing direct clients, shifting appropriate budget from IO-based to programmatic deal structures.
Identify and pursue new programmatic demand opportunities, including DSPs not currently active on DStv inventory


Agency Relationship Management


Maintain and develop relationships with key programmatic and digital agency stakeholders
Run regular agency engagement sessions — deal reviews, CPM benchmarking, category insights — to maintain top-of-mind status and preference.
Serve as the primary commercial contact for programmatic queries, deal troubleshooting, and campaign performance reviews.
Participate in relevant industry events, agency upfront sessions, and programmatic forums to strengthen market relationships and industry awareness


Deal Structuring & Yield Optimisation


Work with the SM: Performance Sales & Enablement and Ad Operations to support effective deal structuring, including floor pricing recommendations, deal ID configuration, and inventory allocation. Monitor deal performance post-activation; identify underperforming deals and recommend corrective actions.
Provide buyer and market feedback to support yield management decisions. Ensure all programmatic deals are correctly logged in the CRM and reflect accurate revenue attribution by market.


Sales Enablement & Internal Collaboration


Collaborate with linear sales teams to identify co-sell opportunities — convergent TV packages that layer programmatic CTV on linear broadcast buys.
Support the SM: Performance Sales & Enablement in delivering programmatic knowledge-sharing, training and briefing materials for linear colleagues.
Contribute relevant agency and market insights to the competitive intelligence process.


Operational & Reporting Discipline


Maintain accurate pipeline records in the CRM; adhere to the 24-hour linear/digital alignment protocol and commission split procedures.
Produce timely monthly deal and revenue reports for the SM: Performance Sales & Enablement.
Ensure all client and agency activity is compliant with applicable data protection requirements.


Qualifications


Undergraduate degree in Business, Marketing, Media, or a related field (or equivalent professional experience).
Postgraduate degree would be advantageous


Experience


5 - 8 years' experience in digital advertising sales, including hands-on experience in programmatic deal execution and management (PMP, Preferred Deals, Programmatic Guaranteed and/or Open Auction).
Demonstrated track record of managing agency and trading desk relationships and growing programmatic advertising revenue.
Experience selling CTV, OTT and/or digital video advertising inventory to programmatic buyers is strongly preferred.
Experience working with SSP and DSP platforms and applying programmatic trading concepts, including deal ID execution and yield optimisation principles.
Experience engaging with programmatic agencies, trading desks and digital media buyers within the South African advertising market is advantageous.