New Vehicle Sales Consultant - Ford Robertson at Rola Motor Group

We are looking for an experienced, high-performing Senior New Vehicle Sales Consultant to join our dealership team.
This role is suited to an accomplished automotive sales professional who understands the full vehicle sales process, consistently delivers against targets and is passionate about creating exceptional customer experiences.


As a Senior Sales Consultant, you will be expected to lead from the front, maximise every sales opportunity and serve as a role model to the wider sales team.


Competitive Basic Monthly Salary
Lucrative Incentive and Commission Structure
Company Vehicle
Provident Fund and Medical Aid Benefits


Minimum Requirements


Grade 12 / Matric.
Minimum 3 years' proven experience in new vehicle sales, preferably within a franchised dealership environment.
Proven track record of consistently achieving sales targets.
Valid driver's licence.
Excellent communication and interpersonal skills.
Strong negotiation and closing ability.
Strong computer and CRM literacy.
Sound understanding of the vehicle sales process.
Good product and market knowledge.
Ability to work under pressure and meet demanding targets.
Professional presentation and customer-focused approach.


Duties and Responsibilities


Achieve and consistently exceed monthly new vehicle sales targets.
Generate new business through proactive prospecting, referrals, networking and digital leads.
Manage the complete sales process from initial enquiry through to vehicle delivery.
Build and maintain strong, long-term customer relationships.
Conduct professional vehicle presentations and demonstrations.
Identify customer needs and recommend appropriate vehicle solutions.
Prepare quotations and negotiate professionally to maximise sales and profitability.
Effectively handle objections and close sales.
Maintain a healthy and active sales pipeline.
Ensure all leads are followed up promptly and professionally.
Maintain accurate customer and prospect information on the CRM system.
Work closely with F&I and Sales Administration to ensure a seamless customer journey.
Ensure all required sales documentation is completed accurately and timeously.
Drive high levels of customer satisfaction and CSI.
Maintain strong product knowledge and remain informed about promotions, campaigns and competitor activity.
Assist and guide less experienced Sales Consultants through coaching, support and sharing best practices.
Lead by example in terms of professionalism, customer service, work ethic and achievement of targets.
Participate in dealership events, campaigns and marketing initiatives.
Uphold all dealership, Group and manufacturer policies and standards


Deadline:28th September,2026