Product Marketing Manager at Capitec Bank

We don't need a brand dreamer. We need someone who thinks like a business partner and executes like a marketer.
This role sits inside our credit portfolio covering Credit Card, Term Loan and Access Facility products. You'll get close to the business, understand what's driving it, spot the gaps, and turn that knowledge into marketing that moves people.
It's hands-on, fast paced and built for someone who's as comfortable challenging a brief as they are writing one.


What you'll do


Translate business-unit requirements into integrated marketing plans
Work directly with our internal creative and delivery teams to get campaigns out the door
Embed yourself with the product team and operate as a true business partner
Challenge requests when the real problem is a product or client experience issue not a marketing one
Develop business cases, identify marketing gaps and motivate for budget where it's needed
Manage projects end-to-end from brief to delivery without relying on external agencies to do it for you


What you bring


5 - 7 years in marketing, with a track record of managing complex, cross-functional projects
Comfort with ambiguity you figure things out and move forward
Experience in financial services or credit is advantageous; a background in FMCG or retail transfers well


Qualifications


Minimum: Honours Degree (postgraduate in any relevant field)
Preferred: Master's Degree


Knowledge


How marketing drives business growth not just awareness
Integrated marketing across multiple channels
Campaign management from planning through to performance tracking
Business levers, client journeys and how operational realities shape marketing decisions


Skills


Strong stakeholder engagement: you can hold your own in a room with senior leaders
Project management: you own it, track it and deliver it
Analytical thinking: you use data to make decisions, not just to report them
Clear communication: written and verbal