Key roles and responsibilities:
Integrated Business Planning
Use data and market related information to analyze the market and identify opportunities - competitor activity/footprint, route to market strategies, credit offerings, sales and marketing activities.
Apply commercial understanding to collaboratively develop integrated plans in line with short and long term business objectives.
Understand key marketing concepts (e.g., brand positioning, target segments, key occasions), ABI's & competitors brands in order to make better commercial decisions and capture opportunities.
Budget alignment to support push and pull activities while ensuring visibility of our brands (CAPIN, OPEX).
Identify new opportunities and common problems in the region and synthesize them into the integrated plan.
Apply relevant legislation.
Drive profitable Volume and Share growth through rigorous execution of the business plan
Achieve business outputs and tactical outputs as per plan and strategy Big Bets.
Apply financial and commercial acumen, with strict budget management.
Develop and execute best in class initiatives.
Strong regional and national GA accounts integration critical to drive and achieve the business objectives.
POC and Internal Relationship Management
Build strong POC relationships and address any issues (pain points) by involving different ABI teams (e.g., Logistics and Finance) ensuring highest level of customer service.
Internal customer relationship management, developing social systems to ensure alignment and achievement of the business objectives.
Engage and develop the organization
Implement the ABInBev People Cycle with quality and adherence to calendar.
Lead capability building amongst teams and individuals, while developing best in class initiatives.
Maintain a safe healthy and positive working environment.
Lead and direct all engagement activities to ensure high levels of morale and inclusivity.
Minimum requirements:
Relevant Sales and Marketing Degree.
Post Graduate business qualification preferable.
Minimum 2 years experience at a Management level within Sales.
Experienced in the In Home channel and trade schemes (IRS, SIU).
Knowledge of all relevant legislative requirements.
Familiar with local market environments.
In depth understanding of sales and marketing principles.