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Response Handler / Lead Engagement Executive at CDL Human Resource
CDL Human Resource
October 15, 2026
Full-time
On-site
Job Summary:
The Response Handler is responsible for actively managing and responding to all inbound client inquiries across multiple marketing channels. The role focuses on first-contact engagement, lead qualification, structured follow-ups, and accurate CRM management to ensure efficient handover to the sales team and high conversion support.
Key Responsibilities:
Inquiry Management
Actively and promptly respond to all inbound inquiries across all marketing channels including WhatsApp, website forms, social media platforms, and email.
Ensure professional, consistent, and brand-aligned communication.
Lead Qualification
Qualify all inbound leads before assigning them to the sales team.
Filter out unqualified leads to improve sales efficiency.
Lead Nurturing & Follow-Ups
Send structured and timely follow-up messages to unresponsive and warm leads.
Maintain regular engagement to nurture leads until conversion or disqualification.
CRM Management
Upload all qualified leads into the CRM system in a timely and accurate manner.
Maintain complete and updated lead records and statuses.
Post-Handover Follow-Ups & Reporting
Follow up on leads handed over to the sales team to track response and engagement.
Collect and report data on response rates, follow-up effectiveness, and lead quality.
Requirements
Key Skills & Competencies:
Strong written and verbal communication skills
Attention to detail and accuracy
Ability to manage multiple communication channels
Basic understanding of sales funnels and CRM systems
Proactive, professional, and client-focused mindset
Performance Metrics (KPIs):
Response time to inquiries
Lead qualification accuracy
CRM data completeness
Follow-up consistency
Lead response and engagement rates
Requirements
Strong written and verbal communication skills
Attention to detail and accuracy
Ability to manage multiple communication channels
Basic understanding of sales funnels and CRM systems
Proactive, professional, and client-focused mindset
The Response Handler is responsible for actively managing and responding to all inbound client inquiries across multiple marketing channels. The role focuses on first-contact engagement, lead qualification, structured follow-ups, and accurate CRM management to ensure efficient handover to the sales team and high conversion support.
Key Responsibilities:
Inquiry Management
Actively and promptly respond to all inbound inquiries across all marketing channels including WhatsApp, website forms, social media platforms, and email.
Ensure professional, consistent, and brand-aligned communication.
Lead Qualification
Qualify all inbound leads before assigning them to the sales team.
Filter out unqualified leads to improve sales efficiency.
Lead Nurturing & Follow-Ups
Send structured and timely follow-up messages to unresponsive and warm leads.
Maintain regular engagement to nurture leads until conversion or disqualification.
CRM Management
Upload all qualified leads into the CRM system in a timely and accurate manner.
Maintain complete and updated lead records and statuses.
Post-Handover Follow-Ups & Reporting
Follow up on leads handed over to the sales team to track response and engagement.
Collect and report data on response rates, follow-up effectiveness, and lead quality.
Requirements
Key Skills & Competencies:
Strong written and verbal communication skills
Attention to detail and accuracy
Ability to manage multiple communication channels
Basic understanding of sales funnels and CRM systems
Proactive, professional, and client-focused mindset
Performance Metrics (KPIs):
Response time to inquiries
Lead qualification accuracy
CRM data completeness
Follow-up consistency
Lead response and engagement rates
Requirements
Strong written and verbal communication skills
Attention to detail and accuracy
Ability to manage multiple communication channels
Basic understanding of sales funnels and CRM systems
Proactive, professional, and client-focused mindset