Retail Relationship Management Officer (RRMO) at Wema Bank Plc
Wema Bank Plc
The Retail Relationship Management Officer is responsible for driving business growth within the retail segment by acquiring new customers, deepening relationships with existing clients, and delivering exceptional customer service. The role focuses on mobilizing deposits, driving product sales, and ensuring effective relationship management in line with the Bank's strategic objectives.
Key Responsibilities
Business Development & Revenue Generation
Drive the acquisition of new retail customers and grow the branch's customer base.
Mobilize low-cost deposits and achieve assigned deposit targets.
Promote and cross-sell the Bank's products and services (e.g., savings, loans, digital banking, cards, etc.).
Identify sales opportunities within assigned catchment areas and execute targeted marketing strategies.
Relationship Management
Build and maintain strong relationships with customers to enhance loyalty and retention.
Understand customer needs and provide tailored financial solutions.
Proactively engage customers to deepen wallet share and increase product penetration.
Customer Service Excellence
Deliver high-quality service to ensure a seamless and positive customer experience.
Promptly resolve customer complaints and escalate issues where necessary.
Ensure adherence to service standards and turnaround times.
Credit & Risk Management
Support the processing of retail loan applications in line with credit policies.
Conduct preliminary assessments and ensure proper documentation for credit facilities.
Monitor customer accounts to ensure compliance with agreed terms and minimize risk exposure.
Compliance & Reporting
Ensure full compliance with the Bank's policies, regulatory requirements, and KYC standards.
Maintain accurate records of sales activities, customer interactions, and pipeline management.
Provide periodic reports on performance, pipeline, and market insights.
Key Performance Indicators (KPIs)
Deposit mobilization (CASA growth)
Customer acquisition numbers
Product sales volumes (loans, cards, digital adoption, etc.)
Revenue generation
Customer retention and satisfaction levels
Turnaround time on service delivery
Requirements
Education & Experience
Bachelor's degree in any relevant discipline
Minimum of 4 - 10 years' experience in retail banking, sales, or relationship management
Skills & Competencies
Strong sales and negotiation skills
Excellent interpersonal and communication skills
Customer-centric mindset
High level of integrity and professionalism
Good understanding of retail banking products and market dynamics
Ability to work with targets and deliver under pressure
Proficiency in Microsoft Office and digital banking tools
Key Relationships
Branch Manager and Internal Teams (Operations, Credit, Digital Banking)
Existing and Prospective Customers
External Stakeholders within assigned market
Additional Requirements
Knowledge of the local market/territory is an added advantage
Strong networking and prospecting ability
Willingness to engage in field marketing activities