About the Role
Our client, a leading hospitality establishment in Shanzu, Mombasa, is seeking a positive, energetic, self-driven, and enthusiastic Sales & Digital Marketing Executive with a proven track record of delivering results and driving business growth.
Key Responsibilities
Develop and implement business development, sales, and marketing strategies to increase food, beverage, events, conference, and banqueting revenue.*
Drive sales through corporate partnerships, group bookings, and promotional campaigns.
Plan and execute digital marketing initiatives across social media platforms and other online channels.
Generate new business opportunities and maintain strong relationships with existing clients.
Promote and market the organisation's conference facilities, banqueting services, and event spaces.
Conceptualise and attract innovative events, themed nights, corporate functions, social gatherings, conferences, banquets, and other activities that increase customer traffic and revenue.
Monitor market trends and competitor activities to identify new business opportunities.
Prepare sales reports and track performance against agreed targets.
Represent the organisation professionally at networking events and business development activities.
Qualifications & Experience
Possess at least a Certificate or Diploma in Sales & Marketing, Business Administration, Hospitality Management, or a related field.
Have a minimum of three (3) years of relevant business development, sales, and marketing experience with a proven and verifiable track record.
Be highly conversant with digital marketing and social media marketing strategies.
Have previous experience working within the hospitality industry.
Demonstrate exposure to and understanding of marketing strategies specifically designed for conferences, banqueting, corporate events, and hospitality-related functions.
Demonstrate strong communication, negotiation, and relationship-building skills.
Be able to work independently and effectively under sales targets and a performance-based contract.
Be creative, innovative, and capable of attracting events, conferences, banquets, and functions that generate business for the establishment.