Job description
About the Role
The Senior Business Development Manager is a senior individual-contributor role responsible for commercial performance across an assigned sector or sub-sector. You'll drive revenue growth through complex-deal leadership, cross-pod coaching, disciplined pipeline management, and flexible capacity cover, while carrying the commercial result for your assigned scope.
You'll lead through commercial expertise, collaboration, and influence. You'll carry a blended existing-book and new-logo commercial target.
Responsibilities
Commercial Performance and Deal Leadership
Deliver commercial targets across existing-book growth, retention, and new-logo acquisition.
Lead or support complex, high-value opportunities and progress them to commercially sound closure.
Support opportunity qualification, deal strategy, negotiation, and customer engagement.
Sales Coaching and Capability Building
Coach Account Managers and Business Development Managers in prospecting, discovery, value articulation, negotiation, closing, and account growth.
Build capability through joint customer engagements, field coaching, deal reviews, and knowledge sharing.
Prioritise coaching and deal support across pods based on commercial needs and risks.
Pipeline and Forecast Management
Drive disciplined pipeline creation, progression, and qualification.
Support pipeline inspections, deal reviews, and evidence-based forecasting.
Identify conversion, coverage, and revenue risks and recommend corrective actions.
Commercial Cover and Collaboration
Provide defined, time-bound commercial support during vacancies, leave, ramp-up periods, or capacity gaps.
Collaborate with Sales Operations, Product, and other stakeholders to resolve deal dependencies and improve customer outcomes.
Maintain compliance with pricing, contracting, customer, data, and internal-governance requirements.
Decision-Making Authority
You may recommend deal strategies, prioritise coaching, challenge forecasts, and coordinate agreed commercial cover with the relevant Manager or Head.
Requirements
Senior commercial experience across new-business acquisition, account growth, and retention.
Success influencing complex, high-value, multi-stakeholder deals.
Strong coaching capability without formal people-management authority.
Relevant sector, customer, product, and commercial-model knowledge.
Advanced pipeline management, forecasting, negotiation, and closing skills.
Ability to balance competing commercial demands across teams.
Strong stakeholder influence, communication, judgement, and ethical-selling skills.
Ability to lead through expertise, share best practice, and strengthen commercial execution.
How Success Is Measured
Achievement of blended existing-book and new-logo commercial targets.
Pipeline quality, coverage, progression, and forecast accuracy.
Complex-deal conversion and commercially sound wins.
Measurable coaching impact and improved seller capability.
Effective commercial cover and revenue continuity.
Cross-functional collaboration and governance compliance.