Overview
We're looking for a digital advertising, social media, and content lead. This is a creative direction role that will oversee the conceptual development and execution of digital and social media campaigns and assets for Toyota South Africa and many of its subdivisions.
As the leader, you will be assigned a team of creatives to assist in your deliverables while acting as the client's creative point of contact. This is also an working role where you will be expected to lean in and create content with the team where required.
Responsibilities
Your responsibilities will include:
Acting as creative client-lead
Overseeing the creative process from concept to delivery on all digital creative channels
Approving work with the creative team
Briefing photographers and directors on content capture
Working on-site during events to capture content with the creative team
Assisting creatives in concept and content creation
Planning campaigns and reviewing them with the ECD throughout the process
Managing shoots alongside production
Partnering with project management and client service in campaign delivery
Qualifications
The skills required are:
Leadership
Professionalism working with clients
Concept development
Mentorship
Best practice understanding of writing for digital and social
Expert understanding of ALL digital and social media channels
Expert understanding of what makes creative perform on social media
Strong execution skills in:
Animation
Design
Video editing
AI