Key Responsibilities
Develop and execute monthly social media strategies aligned with brand goals, campaigns, and product launches.
Plan and schedule weekly content across Instagram, TikTok, Facebook, and WhatsApp Business, ensuring a balance of brand awareness, engagement, education, and sales conversion.
Create high-quality content including videos, reels, carousels, static posts, product showcases, styling tutorials, behind-the-scenes footage, and customer testimonials.
Write compelling captions, calls-to-action, and hashtags consistent with Onyx Beauty's premium brand voice.
Collaborate with photographers, videographers, models, and internal teams for content creation and on-site brand activations.
Respond promptly to messages, comments, and inquiries, maintaining a professional and brand-appropriate tone.
Monitor and engage with brand mentions, tags, and user-generated content, escalating customer issues to management when necessary.
Track, analyze, and report social media performance metrics weekly and monthly, including engagement, reach, impressions, and conversions, using insights to optimize future content.
Stay up-to-date with platform trends, algorithm changes, and emerging content formats to keep the brand relevant and engaging.
Provide onsite support for live sales, launches, promotional activities, and content creation during the four onsite
Required Skills & Qualifications
Minimum of 2 - 3 years of social media management experience, preferably in beauty, fashion, or luxury brands.
Strong knowledge of Instagram, TikTok, Facebook, and WhatsApp marketing strategies.
Proven ability to create engaging short-form video content.
Basic design and editing skills (Canva, CapCut, InShot, or similar).
Excellent writing, communication, and storytelling skills.
Strong understanding of branding, aesthetics, and luxury marketing.
Ability to work independently, meet deadlines, and maintain brand consistency.
Comfortable appearing on camera or directing on-camera talent is an advantage.
Why join Onyx Beauty Hub
Competitive salary (N180,000 - N200,000 Net)
Work with a fast-growing luxury hair brand
Creative freedom within a premium brand framework
Hybrid work flexibility 4 days-onsite
Opportunities for growth and performance-based incentive