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Trade Marketing Representative at British American Tobacco

British American Tobacco
May 29, 2026
Full-time
On-site
ROLE POSITIONING AND OBJECTIVES

We build distinctive brands that excite our consumers and satisfy their needs in a highly complex and competitive retail environment. Our trade

marketing account representatives manage the tobacco business for a collection of accounts in a geographical area, implementing corporate plans,

negotiating strategies and meeting business objectives.

Join us and you'll act as a strategic partner to retailers, giving them expert advice and knowledge on products, pricing and a variety of other areas.

Show us you've got what it takes to succeed, and you'll find plenty of challenge, opportunity, and the support you need. As well as fantastic

benefits, we'll invest in your learning and development and give you continuous feedback and coaching to help you meet your full potential.

WHAT YOU WILL BE ACCOUNTABLE FOR


Own performance across your territory and maintain strong retailer relationships.
Plan visits, go to retailers, build strong business relationships, answer their questions, issues and concerns, and monitor contract
compliance.
Implement cycle and regional/district activities to achieve national, regional, and area -level objectives.
Meet market demand for our products by maintaining inventory levels and hitting brand distribution targets.
Work on special projects with a team of trade marketing account representatives.


ESSENTIAL EXPERIENCE, SKILLS, AND KNOWLEDGE


You'll own a Bachelors 'Degree or a Higher National Diploma in marketing, business, or a related field, with excellent sales, marketing and negotiation skills.
You also have a valid driver's license.
With the drive to work independently and focus on results, you'll be a strategic thinker with strong business acumen.
Most of all, you'll be a proven leader with the ability to create close working relationships with a wide variety of trade partners.
Desirable Requirements:
You'll be travelling extensively across your territory to meet a wide variety of trade partners, so you'll need to be prepared to spend a lot of time on the road.


What we offer you?


We offer a market leading annual performance bonus (subject to eligibility)
Our range of benefits varies by country and includes diverse health plans, initiatives for work-life balance, transportation support, and a flexible holiday plan with additional incentives
Your journey with us isn't limited by boundaries; it's propelled by your aspirations. Join us at BAT and become a part of an environment that thrives on internal advancement, where your career progression isn't just a statement - it's a reality we're eager to build together. Seize the opportunity and own your development; your next chapter starts here.
You'll have access to online learning platforms and personalized growth programs to nurture your leadership skills
We prioritise continuous improvement within a transformative environment, preparing for ongoing changes