Value Creation Specialist East at Bayer

Purpose:


Value Creation specialist utilizes their expertise in Seed, CP and Digital combined with field research and agronomic sciences to provide technical and sales support to a select geography and crop.
This includes execution of the field testing program which utilizes Research and Development protocols to support key business drivers for all facets of the country or region -including Biologicals, Crop Protection, seed and Climate digital tools.
The Value creation specialist is also responsible for knowledge transfer, demonstration and education of the products and system recommendation and most importantly be able to identify farmers needs and recommend best practises and possible solutions.


Scope (global, regional or local):


East


Key Tasks:


Build and maintain relationship with Farmers and understand Customer needs.
Responsible for large-scale demonstrations in partnership with sales to identify the value of programs and ensure it is aligned to the overall strategy
Responsible for the execution of large scale field trails and Demo's, including evaluation and data collection of the trials planted.
Create customer pull by developing, positioning and/or testing new hybrids, CP programs, traits and/or systems.
Accountable for building confidence and competence in our internal sales and marketing organizations, external sellers and customers by training on our portfolio, products and agronomic information.
Responsible for the value proposition development of customized agronomic solutions for the key crops in area of responsibility to support sales and business growth targets.
Build profile as technical expert in territory.
Supporting the development of a sales support strategy linked to the needs of the customer
Responsible for developing and implementing a sales support strategy for his area of responsibility for Seed, Digital and CP
Responsible to Analyse data and to make recommendations on Systems and best practice
Accountable to develop and incorporate new products into agronomic systems and make recommendations on adjustments to cropping systems.
Forward thinking to identify future threats, opposition/ diseases /climate etc.
Accountable to bring innovation and Drive Digital Transformation within Squad


Key Working Relation:


Customer Facing Squad
GTM Coordinators
CP and Launch Excellence champion
Licensing Liaison
Pricing Liaison
Seed growth Liaison
Synergies and data science Liaison
Agronomic excellence Coordinators
Operations manager
Stewardship Liaison
L2 and L3 Crop Strategy Teams and Cluster/Country Group Management / Commercial Sales Teams
BI and data insights
Enabling functions: Regulatory Science, Product supply, Regulatory, Legal, Commercial finance
Farmers, Stakeholders.


Skills & Qualifications:


MSc degree in Ag/Life Sciences or related discipline or bachelor's degree in agriculture/ marketing/business administration
5 years' relevant experience
Superior understanding of crop production which includes relevant crops for the region.
Excellent working knowledge of Crop Protection Industry, Seed Business and Digital platforms
Excellent relationship and team skills
Understanding of implications of actions on the achievement of BCS short term and long term objectives.
Advanced written, verbal, and presentation skill set
Excellent organization and time management
Excellent Communication skills
Proactive partner with sales to exceed business targets
Intermediate level of English speaking.