Role Purpose
Our client is seeking a talented and creative Copywriter to develop compelling content and campaign messaging across multiple brands and platforms. The ideal candidate will be responsible for creating engaging, audience-focused copy that drives brand awareness, engagement, and conversions while maintaining consistency in brand voice and communication objectives.
Key Responsibilities
Develop creative copy for social media campaigns, digital ads, websites, blogs, scripts, and marketing collateral.
Interpret client briefs and translate them into compelling campaign concepts and messaging.
Collaborate with Designers, Content Creators, and Account Managers to deliver integrated campaigns.
Write engaging captions, taglines, video scripts, campaign concepts, and brand stories.
Ensure all content aligns with brand guidelines and campaign objectives.
Conduct research to understand client industries, audiences, and market trends.
Review and edit content to ensure accuracy, consistency, and quality.
Contribute to brainstorming sessions and campaign ideation.
Manage multiple projects while meeting deadlines in a fast-paced agency environment.
Required Experience
Proven 2 - 3 years of experience as a Copywriter within a marketing, advertising, or digital agency is a MUST.
Proven experience creating content for multiple brands and industries.
Strong portfolio showcasing copywriting, campaign concepts, and content creation.
Experience writing for digital, social media, and marketing campaigns.
Agency experience is mandatory.
Skills & Competencies
Excellent writing, editing, and proofreading skills.
Strong storytelling and conceptual thinking abilities.
Creative and strategic mindset.
Ability to work under pressure and meet deadlines.
Strong attention to detail.
Excellent communication and collaboration skills.