Graphic Designer at Pavago

About the Role


We're hiring a Graphic Designer who can do more than just "make things look good."
You'll be responsible for creating high-performing visual assets across social media, ads, web, and print — ensuring everything is on-brand, conversion-focused, and visually compelling.
This role is ideal for someone who understands that:
Design = communication + performance + brand consistency


What You'll Own
Brand Identity & Consistency


Develop and maintain brand systems:
Logos
Typography
Color palettes
Visual guidelines
Ensure consistency across all platforms (social, web, print, ads)


Marketing & Campaign Design (Core Focus)


Design high-quality assets for:
Social media posts (Instagram, LinkedIn, Facebook)
Paid ads (Meta, Google Display)
Email campaigns


Presentations & sales decks


Create print collateral:
Brochures
Flyers
Posters
Collaborate with marketing to support:
Campaigns
Events
Webinars


Digital Design & Web Assets


Design:
Web banners
Landing page visuals
Ad creatives
Optimize designs for:
Mobile
Desktop
Social platforms
Support website updates and visual refreshes


Motion & Multimedia (Bonus)
Create:


GIFs
Simple animations
Motion graphics using Adobe After Effects
Edit basic video or campaign visuals


Tools & Design Stack


Adobe Illustrator
Adobe Photoshop
Adobe InDesign
Figma
Canva


Collaboration & Workflow


Work with marketing, product, and sales teams
Translate ideas into clean, effective visual assets
Incorporate feedback quickly and efficiently
Manage multiple design requests simultaneously


File Management & Delivery


Deliver assets in multiple formats:
AI, PSD, PNG, PDF
Maintain organized design libraries and templates
Ensure files are scalable and reusable


What Makes You a Strong Fit


You think beyond visuals → you design for outcomes (CTR, engagement, conversions)
You are fast, organized, and reliable under deadlines
You can adapt your style based on brand and audience
You care about details, consistency, and polish


Required Experience & Skills


2+ years professional graphic design experience
Strong portfolio (branding + marketing + digital assets)


Advanced proficiency in:


Adobe Illustrator
Adobe Photoshop
Adobe InDesign


Experience designing for:


Social media
Ads
Print
Nice to Have (High-Quality Candidates)
Motion graphics (Adobe After Effects)


Experience with:


Figma
Canva


Background in:


Marketing agencies
SaaS
E-commerce


Understanding of:


CTR
Engagement
Conversion-focused design


What a Typical Day Looks Like


Review incoming design requests and prioritize work
Create assets for campaigns, ads, and social media
Iterate designs based on feedback
Prepare final deliverables for multiple platforms
Maintain brand consistency across all outputs


In short:
You turn ideas into clean, compelling visuals that drive results.

Key Metrics (KPIs)


On-time delivery of design tasks
≤ 2 revision cycles per project
Strong stakeholder satisfaction
Consistent brand alignment
Improved campaign performance (CTR, engagement)