Growth & Brand Audit Manager at a Reputable Company - Growth & Brand Audit Manager

Role Overview

We are hiring a Growth & Brand Audit Manager to take ownership of brand performance across digital platforms. This role is not about posting content. It is about auditing what exists, identifying gaps, fixing what is broken, and driving measurable growth tied to revenue and ROI.

You will analyze brand positioning, marketing assets, content performance, funnels, and ad spend, then turn findings into clear actions with tracked outcomes.

This role reports directly to the founder and works across marketing, content, and sales efforts.

Core Responsibilities

Brand & Marketing Audit

You will conduct structured audits across:


Brand positioning and messaging consistency
Website and landing pages
Social media platforms
Content performance and audience alignment
Funnels, email flows, lead magnets, and offers
Paid ads performance (if applicable)


Output Required


Brand Audit Report (PDF or Slides)
Clear list of issues, gaps, and missed opportunities
Priority matrix: high impact vs low impact actions


Growth Strategy Development

Based on audit findings, you will:


Define growth opportunities tied to business goals
Identify what to scale, stop, or fix
Recommend audience, channel, and content focus
Align brand growth with revenue pathways


Output Required


30 / 60 / 90-day growth plan
Channel-specific recommendations
Revenue-aligned growth roadmap


Marketing Performance & ROI Tracking

You will:


Track performance metrics across platforms
Monitor CAC, conversions, engagement quality, and ROI
Identify what is driving results vs vanity metrics
Report insights in plain language


Output Required


Monthly performance dashboard
KPI report with insights and recommendations
ROI summary tied to campaigns and initiatives


Execution Oversight & Optimization

You will:


Translate strategy into actionable tasks for execution
Review campaigns, content, and funnels before launch
Continuously optimize based on performance data
Ensure alignment between brand message and growth goals


Output Required


Weekly action plan
Optimization recommendations
Execution feedback notes


What Success Looks Like in This Role


Clear understanding of where the brand stands and why
Improved conversion and engagement quality
Reduced wasted spend and unfocused efforts
Data-backed decisions, not assumptions
Visible growth tied to measurable ROI


Required Experience & Skills


Proven experience in brand audits, growth strategy, or performance marketing
Strong analytical and reporting skills
Ability to connect brand efforts to revenue outcomes
Comfortable working independently and owning outcomes
Experience with analytics tools, social insights, funnels, and ads
Clear communicator who can turn data into action


Nice to Have


Experience working with founders or small teams
Knowledge of content monetization and digital products
Familiarity with UGC, creator brands, or service-based businesses


Engagement Type


Contract or part-time (with potential to expand)
Fully remote


Important Note

This role is results-driven. If your strength is posting content without analysis, this is not the right fit. We are hiring someone who can diagnose, design, execute, and measure growth.