Key Responsibilities
Develop and execute a nationwide sales strategy with clear revenue targets, forecasting, and performance tracking across key product lines.
Recruit and manage distributors across major regions, defining territories and ensuring consistent stock movement.
Drive high-volume institutional sales through schools, uniform suppliers, security agencies, and government channels while managing key contracts and relationships.
Expand retail presence by strengthening partnerships with wholesalers and retailers and identifying new sales channels.
Provide market intelligence to guide product development and support brand growth.
Lead, train, and manage a high-performing sales team with clear targets and accountability.
Deliver outcomes including a strong national distribution network, increased sales—especially in the school shoe segment—secured institutional contracts, and expanded market penetration.
Qualifications & Experience
Bachelor's Degree in Business, Marketing, or related field (MBA advantageous) with 10 - 15 years of senior sales leadership experience
Proven success building large-scale distribution networks
Strong relationships within Nigeria's footwear, retail, or uniform supply markets
Demonstrated experience negotiating large commercial supply agreements.
Core Competencies:
Strong commercial strategy and market development capability
Deep understanding of Nigeria's wholesale and distribution landscape
Exceptional negotiation and relationship management skills
Ability to operate both strategically and operationally
Strong leadership and team development capability
Data-driven decision-making combined with practical market insight