Position Overview
The Lead Generating Officer will be responsible for researching, identifying, and generating high-quality sales leads to support business growth.
This role requires strong research skills, effective communication, and the ability to build an active pipeline of prospective clients for the sales team.
Key Responsibilities
Identify and research potential clients across target industries and market
Generate and qualify leads in line with company-defined criteria
Conduct initial outreach via phone calls, emails, and digital platforms
Gather and maintain accurate prospect data in CRM systems
Schedule appointments and handover qualified leads to the sales team
Track and report lead generation activities and performance metrics
Collaborate with sales and marketing teams to improve lead quality and conversion rates
Ensure compliance with data protection and confidentiality requirements
Continuously improve lead sourcing strategies and outreach techniques
Qualifications and Skills
Educational Background: A degree in Business Administration, Marketing or a related field.
Certification: HubSpot Inbound Sales Certification will be an added advantage
Experience: Minimum of 2 years' experience in a similar role
Technical Proficiency:Proficiency in CRM tools and Microsoft Office Suite (Outlook, Word, Excel, PowerPoint).
Interpersonal Skills: Exceptional communication and interpersonal skills, with the ability to build strong relationships across all levels of the organization.
Organizational Skills: Strong research, analytical, and data management skills
Problem-Solving Ability: Demonstrated ability to handle sensitive issues with discretion and implement effective solutions.