Role Description
This is an on-site contract position for a Product Marketing Manager, based in Ikeja.
As a Product Marketing Manager, you will be responsible for crafting and executing marketing strategies, conducting market research, and driving product positioning and messaging.
You will work closely with cross-functional teams to understand customer needs, plan product launches, and measure marketing campaign performance.
Additional responsibilities include preparing promotional materials, analyzing customer insights, and identifying growth opportunities to ensure market fit.
Qualifications
Marketing and Branding expertise, including strategy development and execution
Market Research, Competitive Analysis, and Data Analytics skills
Experience in Product Positioning, Messaging, and Go-To-Market planning
Proficiency in Digital Marketing and Content Creation
Strong Project Management and Cross-functional Team Collaboration skills
Ability to manage deadlines, deliver results, and adapt to dynamic environments
Excellent written and verbal communication capabilities
Prior experience in fintech, edtech, or a related technology industry is a plus
Bachelor's degree in Marketing, Business Administration, or a related field; advanced degrees are an advantage