Responsibilities
Achieve Regional Sales Targets by working with distributors to grow existing markets and open new ones.
Manage Distributor Relationships (MR) and evaluate their performance based on defined KPIs.
Conduct Distributor KPI Monitoring, focusing on financial health checks, stock levels (Min/Max, quality, handling), warehouse capacity, and Route-to-Market (RTM) infrastructure.
Attain Regional Sales Targets through aggressive order generation across turnover, volumes, revenue, and collection metrics.
Monitor and analyze category performance (TLC, Exercise Books, Traded products) at all levels and develop SMART corrective action plans.
Drive Distributor Growth by ensuring distributors list the full product range and increase sell-out volumes.
Manage Sales Drivers (QDVPPP): Identify and implement corrective measures for problem distributors, brands, and markets in the assigned region.
Develop and Execute Below-The-Line (BTL) Activities such as Back- to-School (BTS), Brand Activations (BAs), Trade Discount Redemptions (TDRs), and consumer promotions.
Manage company resources and customer asset partnerships to ensure positive Return on Investment (ROI).
Collect and analyze market intelligence to counter competition and gain a competitive edge.
Recruit new clients and introduce new business streams to bridge distribution gaps and improve numerical distribution.
Proactively seek out and engage "Blue Oceans" (untapped markets) for business growth and expansion.
Ensure timely debt collection to maintain account alignment and facilitate prompt order conversion.
Set Min/Max stock levels for key distributors to optimize inventory. Operate strictly within the set budget for overall cost management.
Location-North and South Rift Regions, and Western Region
Requirements
Minimum of 3 years of experience in an Executive Sales role within the Manufacturing sector/FMCG.
Experience in a similar industry is preferred.
Bachelor's Degree or Diploma in Business Management or equivalent.
Must be Computer literate.
Possession of a Valid driving license.
Assertive (goal-oriented, competitive, and decisive).
Amiable (patient, friendly, and open to challenges).
Expressive (persuasive, outgoing, creative, and seeks strong
personal relationships).
Analytic (fact-driven, direct, patient, and prepared).
High level of integrity.