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Sales Representative - Benoni at RCL Foods

RCL Foods
May 04, 2026
Full-time
On-site

We are on the hunt for a Sales Representative who is brilliant at the basics to join our Baking Division. The purpose of this role is to ensure efficient customer service is maintained in order to increase sales volumes and improve market share. This role will be based in Benoni and report to the Regional Sales Manager.


Minimum Requirements


Matric
Degree in Sales or Management or equivalent
2 years' Sales Representative experience in a FMCG environment
Valid EB drivers licence (Code 8)


Duties & Responsibilities
Set Sales budgets volumes monthly will be achieved


Monthly action plans to be provided and implementation of a minimum of 4 Displays per month
Conduct weekly reviews meetings with agents
Compile monthly action plans to achieve targets by customer.
A set route list will be followed weekly
Establish good relationships with all store and regional managers.
Agent Management
Weekly sales meetings Friday 08:00 will be attended
Distribute and share sales information, sales statistics, etc. weekly


Promotions


Implement promotional plan to achieve volumes
Manage promotions


Monthly actions


To achieve or exceed the monthly sales budgets
To demonstrate and promote the sales of Bread
Friday promotions will be conducted and Saturday when applicable


Agent Management


To ensure weekly communication sessions.
To co-travel with the agent sales staff (management) weekly
To establish weak points with agents and to rectify them
To ensure the agents are aware of all Marketing activity, and that this is executed
Ensure that the agents effectively manage the shelves


Objectives and Key Tasks


To Develop a regular calling cycle with all traders in the area and continually canvass for new business
Continually ensure correct merchandising and otherwise promote the display of all company products in all outlets, using all displays material.
Negotiate continually for more and improved shelf space for the company products in all outlets
To identify opportunities to increase sales via existing customers and obtaining new customers in conjunction with or without the agents and sales staff
To maximize sales and grow our market share
To provide assistance to agents and customers
To establish and maintain excellent customer service levels


Reports (Weekly)


Sales activity
Opposition activity
Achievements
Agents performance versus budget
Your sales volumes versus budget
Sales Staff performance and actions
Points of interest & issues


Deadline:10th May,2026