Role Summary
Lead daily news coverage and ensure every article serves a monetisation goal (Google Ads volume, direct ad suitability, or betting conversions).
Detailed Responsibilities
Plan the editorial calendar 2 weeks ahead, aligning with major sports events (EPL, LaLiga, NBA, NFL, UFC).
Assign stories to 3 content writers based on keyword research from SEO Officers.
Personally edit and approve all articles before publication, checking for accuracy, tone, and compliance
Monitor Google News guidelines and Core Web Vitals to maintain search visibility.
Track pageview and affiliate CTR per article; coach writers on underperforming pieces.
Requirements
4+ years of sports journalism, with at least 1 year in affiliate or adÃÂâÃÂÃÂÃÂÃÂdriven media.
Basic knowledge of SEO and Google Analytics.
Ability to work evenings/weekends during live sports.