Your responsibilities will include:
Revenue Optimisation:
Maximize sales through strategic product placement and merchandising.
Drive conversion rates by optimising product visibility and accessibility.
Support margin goals by promoting high-value and full-price products.
Enhance cross-selling and upselling opportunities through smart product positioning.
Customer Experience Enhancement:
Create intuitive and engaging shopping journeys across web and mobile platforms.
Ensure customers can easily discover relevant products and categories
Optimise site navigation and product findability.
Reduce friction in the shopping process to improve customer satisfaction.
Inventory Management Support:
Ensure optimal visibility for all inventory classes and product ranges.
Balance exposure between fast-moving items and slower-moving stock.
Support seasonal merchandise transitions and promotional campaigns.
Drive clearance and markdown activities through strategic placement.
Business Alignment:
Translate business objectives into actionable merchandising strategies.
Support divisional goals through category-specific merchandising approaches.
Align site presentation with marketing campaigns and promotional activities.
Drive new product launches and feature trending items effectively.
Leverage analytics tools (e.g. google analytics, page view data, homepage engagement etc.) to monitor and optimise site performance, customer behaviour and conversion rates. Use data insights to inform merchandising strategies and decision- making
Deep understanding of customer behaviour and the ability to translate insights into actionable merchandising strategies.
Design and execute A/B tests to evaluate the effectiveness of merchandising strategies and promotional campaigns. Use results to continuously improve the customer experience.
Qualification & Experience:
Bachelor's degree or at-least 2 years' experience in a retail or marketing field.
3 - 5 years' experience in a high-performance environment in Merchandising, Content strategy and/or Marketing.
Computer software skills with Excel, Word or related products.
Prior ecommerce experience Required.
Attributes Required:
Born with Initiative. Actively influences events, acts beyond what is necessarily called for.
Highly organised Acute attention to detail follows strict quality control processes and procedures and is consistent and accurate with their deliverables.
Generates innovative ideas. Simplifies and/or improves processes.
Able to manage multiple tasks to tight deadlines.
Strong written and verbal communication skills.
Analytical skills and with some retail commercial sense.
Proficiency in the use of desktop applications and Windows- based programs.
The ability to research what the online customers want and how the online customer shops (locally and internationally).
Must be able to conceptualize creative ideas in promoting products and/or brands.
Ability to identify merchandising opportunities and exercise judgment to take advantage of those opportunities.
Passion for ecommerce merchandising with a keen eye for abilities creative design.