Role Summary
Drive referral traffic from social platforms while respecting each platform's content policies.
Detailed Responsibilities
Schedule and publish 10 - 15 posts per day across X (Twitter), Facebook, Instagram, and TikTok.
Write engaging captions that tease articles without revealing full outcomes.
Create platformÃÂâÃÂÃÂÃÂÃÂspecific graphics using Canva or coordinate with Graphics Designer.
Monitor comments and DMs; forward user questions to Community Manager.
Report weekly: referral traffic, engagement rate, and topÃÂâÃÂÃÂÃÂÃÂperforming posts.
Run smallÃÂâÃÂÃÂÃÂÃÂscale paid social campaigns (budget provided) to amplify highÃÂâÃÂÃÂÃÂÃÂvalue articles.
Requirements
2+ years managing sports, news, or entertainment accounts.
Basic analytics skills (Meta Business Suite, X Analytics).