Senior Marketing Officer at Prixair

Job Purpose


The Head of Marketing is responsible for driving brand visibility, customer traffic, sales growth, and market leadership across all Prixair retail businesses, Food and Hotels.
The role ensures consistent brand positioning, effective promotions, and data-driven marketing strategies that translate directly into revenue.


Key Responsibilities


Retail Marketing Strategy
Brand Management & Positioning
Campaigns, Promotions & Activations
Digital & Media Marketing
Market Research & Insights
Sales & Cross-Functional Collaboration
Budget & Performance Management
Business Development
Leadership


Qualifications & Experience


An MBA from a reputable institution is an added advantage
7 - 10 years' experience in retail marketing, FMCG, hospitality, or consumer brands.
Proven experience leading multi-brand or multi-location marketing operations.


Key Competencies:


Strong retail and consumer marketing insight
Strategic thinking with execution focus
Data-driven decision making
Excellent communication and stakeholder management.