Style Advisor (Fashion Industry) at Elvaridah

Reports To: Store Manager

Demographics

Job Summary


The Style Advisor is responsible for delivering an exceptional in-store shopping experience by providing personalized styling advice, building strong customer relationships, and driving sales.
The role requires a passion for fashion, excellent interpersonal skills, and the ability to understand customer preferences while maintaining high visual merchandising standards and supporting the day-to-day operations of the store.


Responsibilities
Customer Service & Styling:


Welcome customers warmly and provide a premium shopping experience from entry to checkout.
Understand customers' style preferences, lifestyle, and fashion needs to recommend suitable products.
Provide personalized styling advice, outfit coordination, and wardrobe recommendations.
Build long-term relationships with customers to encourage repeat business and customer loyalty.
Handle customer inquiries, concerns, and complaints professionally while ensuring customer satisfaction.
Follow up with customers on new arrivals, promotions, and special collections.


Sales & Business Development:


Achieve and exceed individual and store sales targets.
Upsell and cross-sell complementary products to maximize basket value.
Promote ongoing sales campaigns, loyalty programs, and exclusive offers.
Develop and maintain a loyal customer database for repeat sales and personalized communication.
Identify opportunities to generate additional sales through clienteling and referrals.


Store Operations:


Ensure merchandise is neatly displayed, organized, and replenished at all times.
Maintain visual merchandising standards in line with the brand's image.
Assist with inventory counts, stock replenishment, and stock transfers.
Monitor product availability and report low stock levels to management.
Support the receiving, tagging, pricing, and arrangement of new merchandise.


Brand Representation:


Stay updated on current fashion trends, seasonal collections, fabrics, and styling techniques.
Represent the brand professionally through appearance, communication, and product knowledge.
Maintain a clean, organized, and inviting store environment.
Participate in product launches, promotional events, and in-store activations.
Create engaging content (where required) by showcasing products to customers for social media promotions.


Administrative Responsibilities:


Process customer purchases accurately using the Point-of-Sale (POS) system.
Handle cash, card payments, and other payment methods in accordance with company procedures.
Prepare daily sales reports and support end-of-day reconciliation when required.
Maintain accurate customer records and sales activities.


Requirements
Education:


Minimum of an OND, HND, or Bachelor's Degree in any discipline.


Experience


1 - 2 years' experience in fashion retail, luxury retail, lifestyle retail, or customer-facing sales.
Experience as a Fashion Consultant, Style Advisor, Sales Associate, Personal Shopper, or similar role is an advantage.